Event : SMBC Indonesia

26 March 2025

Jenius from SMBC Indonesia Receives 2025 PR INDONESIA Awards (PRIA)


Jenius from PT Bank SMBC Indonesia Tbk (“SMBC Indonesia”) has received two awards at the “PR INDONESIA Awards (PRIA) 2025”.

 

The event is dedicated to appreciate public relations’ performance in ministries, institutions, regional governments, national and multinational private companies, State-Owned Enterprises (BUMN) and their subsidiaries, Regional-Owned Enterprises (BUMD), and universities.

 

There are several categories in this event, namely Owned Media, Digital Channels, Crisis Management, Annual Reports, Public Relations Programs, Public Relations Department, and Social Responsibility Communications, as well as Most Popular in Online Media and Social Media.

 

Jenius from SMBC Indonesia received the “Gold Winner” award in two categories:

  1. Digital Channel Category, Social Media Sub Category, for revamping the @JeniusConnect Instagram account in August 2024.

  2. Public Relations Program Category, Digital Public Relations Sub Category, for the Think Unthinkable campaign, which was launched in January 2024.

 

These awards encourage SMBC Indonesia to continue its commitment to creating innovative and relevant communication strategies so that it can improve the bank's reputation in providing meaningful financial solutions for the community.


For further information, please contact:

 

PT Bank SMBC Indonesia Tbk
Andrie Darusman, Communications & Daya Head
Email: [email protected] or [email protected]

 

SMBC Indonesia in brief

PT Bank SMBC Indonesia Tbk (SMBC Indonesia)—formerly PT Bank BTPN Tbk (Bank BTPN)—is a foreign exchange bank resulting from the merger of PT Bank Tabungan Pensiunan Nasional Tbk (BTPN) and PT Bank Sumitomo Mitsui Indonesia in February 2019. Driven by the spirit of "Do Good, Be Great," SMBC Indonesia aims to create more meaningful growth for society through innovative and comprehensive financial solutions centred on meeting customers' needs across various segments. SMBC Indonesia provides products and services such as green financing, products and services for retired customers, for micro, small, and medium enterprise customers, for large national, multinational, and Japanese corporations, wealth management services through Sinaya, as well as digital banking services for digital-savvy communities through Jenius. Additionally, SMBC Indonesia has subsidiaries, including PT Bank BTPN Syariah Tbk, serving customers from productive underprivileged communities, and financing companies PT Oto Multiartha (OTO) for four-wheel vehicles and PT Summit Oto Finance (SOF) for two-wheel vehicles. SMBC Indonesia's commitment to positively and sustainably impacting the broader community is also reflected through Daya. This sustainable and measurable empowerment program offers regular training to enhance personal capabilities and capabilities for a more meaningful life.